Tourism & Meetings Sector

All over the world, the performance of the tourism sector is ever more affected by intermittent variables and sudden changes, thus making it increasingly unpredictable and highly competitive.

Media Business Communication offers the following services with a view to increasing and making the most of the area as a whole and to promoting its marketing:

• Designing, planning and realizing tourist initiatives
• Backing up promotion-marketing
• Making what is being done known, through relations with the national, international and trade Press and with the public, by:
  1. carrying out promotion-advertising campaigns;
  2. organizing and managing trade shows and exhibitions in Italy andabroad;
  3. organizing tourism workshops aimed at promoting marketing of the area in question;
  4. planning and organizing events that can involve various product segments (sports,culture, wine and food, mountains, lakes etc.);
  5. realizing educational tours for Journalists, Opinion Leaders, Tour Operators and Travel Agents.

The meetings sector is very important for tourism because it helps to deseasonalise tourist periods.

Media Business Communication organizes and manages:

• Meetings
• Conventions
• Big events, such as presentations, product launches and outdoors training